About

Professionally, I have just concluded a blurringly-fast 5+ years at Firetoss, where I was most recently VP of Marketing. There, I led a world-class marketing team on a relentless pursuit to help our clients sell more & generate qualified leads for their business through integrated, cross-channel digital strategies spanning PPC/SEM, display, retargeting, social media advertising, OTT/CTV, and SEO.

I’ve always been an entrepreneur, starting with the founding of a snow ski manufacturing company in high school which has since been sold. I attended the University of Utah to seek a degree in materials science before falling in love with marketing. In marketing, I bring an entrepreneurial mindset to strategy with engineer-like precision in execution and the creative expertise that sets brands apart.

Personally, I reside in Salt Lake City, UT and enjoy the richness of outdoor experiences Utah has to offer. I am a helicopter pilot in training (reach out if you’d like to donate to the cause, jet fuel is pricey these days), a current wingsuit pilot and avid skydiver, ski every chance I get, and love a good round of golf.